How to make collection?
I never think too much about how to make collection
Before, for me launching collection is about designing clothes that I want to wear
And I believe so many fashion stores in Indonesia do the same
Especially for clothing line which runs its business online, I do research and mostly they don't have collection
But just producing the products which are in trend
Well, not wrong, but.. I remembered I talked to my friend, my senior when I was in ITB
She said fashion in Indonesia has no identity, yet
And even the people, mostly use the clothes which are in trend, not the style
I guess it's not people's fault but mostly because of the fashion business itself like I explained above
Soo many is just producing the products which are in trend
It doesn't mean that Indonesian fashion has no awareness of launching a collection
But, again but, the one who's aware has a very expensive brand, like.. not reachable for medium class, as the majority of Indonesian people
Well, Indonesian said "ada asap pasti ada api", which means there's always a reason, a link to everything
I hope when I post this, maybe, maybe, there's one or more fashion store owner notice about this, and learn to improve Indonesian fashion future
So, how to make Collection?
1. Know what do you like
What do you like, because your design will always about you, and what you like.
Some people may not notice about what they like and getting confused, then the simplest way is just.. look at the mirror and notice the way you dress yourself
Is it gothic? Is it girly? Is it boyish? Is it classy?
You will say "aha!" and notice directly what you like
2. Make a story
Make a story about your collection, what do you want to do, what this is about, what's inside your mind
What inspired you, anything!
This is like the rule of thumb or main direction of your collection so you don't lost
3. Take inspiration
Famous fashion designers always use the word "inspiration"
It is prohibited for us to say "copy" or "stole ideas", but you may say "inspired"
Logically, inspired sounds like an excuse, but when I do it myself, it's very different
Inspiration is something that you can get from deep thought, it's an art of thinking and being creative
It's about yourself
So how to get inspiration?
Take some pictures from Google, tumblr, or anywhere which you like, and put them in A4 paper
You should take like the pictures which are connected with what you like
Then, put in your drawing book
You will get inspired.. soo much!
4. Don't be monoton
A collection is not about same clothes with same fabric everywhere,
but it's about the cohesiveness one to another
Use 4 different fabrics and colors, challenge yourself to create beyond your imagination
However, you should remember that collection is about one story, one collection should
consist of clothes which tells same story
Look at this pic for your guide:
Let's try!
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